Liberty Blume Leadership Team_Natalie_Douglas_2_optim

Natalie Douglas

Natalie Douglas is Chief Financial Officer at Liberty Blume with over 18 years’ experience in fundraising, transformation, liquidity management, and growth strategy across private equity, retail, B2B services, and FTSE-listed organisations.

Most recently Group CFO at Vista Global—a leading private aviation provider—Natalie played a key role in scaling the business and supporting its international growth agenda. She has also held senior finance roles at DunnHumby and Arcadia Group.

With a BA in Mathematics, Natalie combines strong commercial acumen with disciplined financial leadership, partnering with executive teams and investors to drive sustainable value creation. Outside work, she enjoys theatre, travel, and staying fit.